Amy Rudder
aer projects
Registered in the Netherlands
Project leader IKEA global sustainability reporting, lead writer circularity chapter and fair & equal chapter. Communication leader IKEA Social Entrepreneurship, annual review writer and producer, engagement management and briefing for Climate Week, OECD, Social Enterprise World Forum. Digital editor and marketing manager Australian Foreign Affairs and Quarterly Essay. Fundraising and advocacy for Australian Wildlife Conservancy, Wilderness Society, Leukaemia Foundation, Heart Foundation. Digital features commissioning and editor, Lonely Planet. Senior copywriter and content, Telstra, Medibank, City of Melbourne. Arts writer, author, gallery founder and more…
What can I do for you?
Research, communications & cultural consulting
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Background, context or insights; I’ll dig into the literature and uncover the answers that shed light on your area of interest.
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Problem solving, sense checking, or examining counterfactuals and possibilities; I’ll guide you with thought and rigour.
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Defining your highest level messaging or putting meat on the bones; I’ll capture and synthesise your most critical comms.
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Preparing for an upcoming engagement; I’ll set you up with the confidence to speak on the subject in a compelling way.
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Making a case, winning people over or compelling them to action; I’ll find an angle that speaks to your audience.
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Wanting to live a more interesting or richer life; I’ll help you with where to start on the arts.
I’ll come up with an answer, so you can get on with your job…
Prefer the dialectic? Give me a call and we can nut it out together.
From problem solving to a point of view...
I figure shit out so you don’t have to.
This is who I am
I am a very good writer. Smart, creative, thoughtful; a TTT with 20 years’ experience, a broad horizontal axis and deeper knowledge in the areas of current affairs and news media, development and sustainability, arts and culture.
I have a finely-tuned bullshit detector. I will challenge you – the traps we can all fall into – and the systems of which we’re all a part.
Importantly, I am human. I enjoy working on a human scale, with other humans.
* VALUE ADDS *
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Critical and creative thinking
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Determined and decisive action
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Captivating and persuasive writing
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Can be witty and entertaining
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* VALUE ADDS * 〰️ Critical and creative thinking 〰️ Determined and decisive action 〰️ Captivating and persuasive writing 〰️ Can be witty and entertaining 〰️
This is how I relate to clients
Identify and scope need
Are you asking the right question? Are we speaking the same language? Let’s get together and share ideas about what you really need and what you want from me.
Deep dive and define
What do I need to do to serve you, what do I need to know and which tools can I use to get there? I get down to business and source what we need to succeed.
Sense-check and refine
Let’s take a minute to reconnect. Are we on track? Have I encountered a curveball? Transparency gives you the confidence of getting the best outcome.
Execute and deliver
I do the work and deliver as promised, welcoming your feedback so we can continue to work together, improve our flow and bring the big important ideas to life.
Want to work together?
Complete the form with a few details about your project, or email me with more, here:
projects at aer-archive dot net
Amy Rudder
aer projects
Registered in the Netherlands